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Straight Talk
Wednesday, 21 January 2009 00:00 Last Updated on Friday, 08 May 2009 10:14
Contributed by Eyal Inbar, Marketing, NEC Unified Solutions
One of my favorite researches was done by Stanford University. In this research they wanted to understand if the same social behaviors such as politeness will apply when talking with a computer.
The idea was very simple, if I will ask you to give me feedback on my own presentation, you will usually give me a positive feedback, while if the question was asked by a 3rd party, and your answer will be probably more honest. Why is it? The social rule is that it will be more polite to give me a positive feedback and not hurt my feelings.
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Last week I was in Japan at NEC's iExpo, and a few of the demonstrations that were shown there made me think about the way we interface with today's systems. These demos weren't the typical lame demos that many vendors show at conferences, like simply demonstrating when you pick up the phone the presence status on the user changes to "on phone." NEC ran a series of demonstrations showing how, by using unified communications mixed with things like facial recognition systems, ID scanners and biometrics, the way users and systems work together can radically change many of the business processes we have.